
Why Events Deserve a Seat at the Creative Table
Jorge Narváez-Arango, SVP, Head of Creative for EMEAI at George P. Johnson, believes it’s time experiential was recognised as one of marketing’s most powerful creative channels.
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Project Worldwide Announces Strategic Leadership Realignment to Fuel Next Phase of Agency Growth
Project Worldwide has announced a comprehensive evolution of its corporate leadership structure. Edward Scott has been elevated to Project Worldwide President, Matt Statman has been named Global Chief Creative Officer and John Higgins takes on a Hybrid Chief Growth Officer role while remaining CEO of OS Studios.
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Praytell launches Singapore hub
Praytell is expanding into the Asian market with a new hub opening in Singapore this month. Debbie Chin has been appointed as EVP of Asia, to lead the hub in Singapore. “Launching in Asia is the natural evolution of our global footprint, driven by the ambitions of our clients and global vision for Praytell,” said Praytell CEO Beth Cleveland.
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Event companies look East as tech gravity shifts towards China
Event owners and agencies are training their sights on China – where technology and automotive innovation are accelerating at breakneck speed – whether to anchor global events in the market or to bring fast-growing Chinese brands to the global stage. "China operates on a completely different timeline and risk appetite than the West. It is faster, more fluid, and hyper-execution-intensive,” said Phyllis Teo, VP and managing director, Greater China, George P. Johnson.
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Campaign reveals winners of Event Marketing Awards 2026
George P. Johnson from China earned a Grand Prix and was named Best Event Agency, capping a strong showing for the experience-led shop known for delivering integrated live, digital and hybrid programs for global brands.
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GPJ Named to Skift's M&I 15 List
The inaugural Skift Meetings M&I 15 is the definitive list of the 15 most powerful and influential U.S. companies managing corporate meetings and incentive travel programs. In 2025, GPJ delivered over 5,000 meetings and events, booked nearly half a million room nights, with about 25% of its activity outside the U.S.
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