LATEST NEWS
AI-Driven Keynotes: Four Tips from AMD’s Cutting-Edge Production at CES
Brands across every industry and discipline are laser-focused on harnessing AI, but as one of the world’s biggest chipmakers, AMD has some serious skin in the game. To help deliver its ambitious vision on one of tech’s biggest stages, CES, AMD partnered with two of the industry’s most respected experiential and production powerhouses: George P. Johnson (GPJ) and Spinifex Group.
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Campaign reveals winners of Event Marketing Awards 2026
George P. Johnson from China earned a Grand Prix and was named Best Event Agency, capping a strong showing for the experience-led shop known for delivering integrated live, digital and hybrid programs for global brands.
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GPJ Named to Skift's M&I 15 List
The inaugural Skift Meetings M&I 15 is the definitive list of the 15 most powerful and influential U.S. companies managing corporate meetings and incentive travel programs. In 2025, GPJ delivered over 5,000 meetings and events, booked nearly half a million room nights, with about 25% of its activity outside the U.S.
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George P. Johnson Names Ken Madden Global Chief Technology & Innovation Officer
George P. Johnson (GPJ), the world’s leading experience marketing agency, today announced that Ken Madden has been promoted to Global Chief Technology & Innovation Officer.
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The holding company that prefers marriage to speed dating
Project Worldwide is extending its footprint into India. The employee-owned advertising collective that boasts of the century-old George P. Johnson in its roster of agencies, is unveiling its specialized agencies, OS Studios and NOMOBO, in this thriving market. Focused on tapping into India's rich talent and burgeoning digital scene, Project Worldwide champions collaboration and integrated service offerings.
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DARKHORSE NZ MD Francesca Kelly named on Campaign Asia-Pacific’s 40 Under 40 List
Campaign Asia Pacific released its 40 Under 40 List, honouring the under-40 talents who are shaping the future of the marketing, media and communications industry across APAC. With 20% more entries than ever before, Campaign Asia remarked that the jury faced an even tougher task in forming this year’s highly selective list.
Beyond the AI Content Deluge: Why Experience Marketing is Your B2B Advantage
AI has driven the cost of content to near zero, making noise abundant and attention scarce. Experience marketing now leads the way by building trust, advocacy, and measurable impact through human connection in an AI-saturated world.